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Marketing - Bachelor Degree Programs - Online Degrees |
| Click on the name of an online marketing bachelor degree program to view the detailed information; you can also find out about the college or university offering the program by clicking on "School's Profile". | |||||||||||||||
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| Name | Program | Degree | Name of College, University | School's Profile | |||||||||||
| Bachelor in Business - Marketing | Marketing | B | Baker College | ▤ | |||||||||||
| Description | |||||||||||||||
| The field of marketing offers a variety of career opportunities in areas such as retail sales, distribution, and advertising. Marketing majors may choose a business minor that will tailor the overall program to their particular career objectives. | |||||||||||||||
| Bachelor of Arts in Marketing | Marketing | B | American Public University | ▤ | |||||||||||
| Description | |||||||||||||||
| The Bachelor of Arts in Marketing attracts military recruiters and students from other walks of life who are drawn to a fast-paced environment and interested in careers in sales and/or promotions. Students gain self-motivation and self-confidence, the ability to work well with others, a creative approach to problem solving, a willingness to take appropriate risks, and the ability to spot trends. Graduates of this program typically go on to employment with the military, government, or corporate environments that involve product and service development, research, planning, distribution channels, logistics and transportation, sales promotion, sales, pricing strategy, advertising, and public relations. | |||||||||||||||
| Bachelor of Business Administration - Marketing | Marketing | B | Northcentral University | ▤ | |||||||||||
| Description | |||||||||||||||
| The objectives for the Bachelor of Business Administration degree program are to provide Learners with the knowledge and skills necessary to understand and function effectively in a business and administrative organization. | |||||||||||||||
| Bachelor of Business Administration in Marketing | Marketing | B | American InterContinental University | ▤ | |||||||||||
| Description | |||||||||||||||
| The U.S. Bureau of Labor Statistics expects careers in marketing to remain plentiful in the future, and the professionals who qualify for the best positions will be those with a thorough understanding of current marketing trends and the effects an ever-changing economy has on them. The AIU Online Bachelor's in Marketing curriculum is designed to provide students with the real-world education and experience necessary for a professional career in the fast-paced, ever-changing marketing industry, including careers in corporate marketing, advertising agencies, PR firms, sales departments and more. Required concentration courses include: *) Marketing Research & Buyer Behavior. An exploration into how marketing research takes into account the motivations, influences and processes underlying consumers' decision-making. *) Advanced Topics in Marketing. An examination of marketing planning and the global marketing environment. *) Marketing Management Concepts. A concentrated focus on the planning, implementation, controlling and evaluation of marketing strategies. | |||||||||||||||
| Bachelor of Science Business Administration BA Major Marketing | Marketing | B | Columbia Southern University | ▤ | |||||||||||
| Description | |||||||||||||||
| Today's businesses need creative, highly educated marketing specialists who understand the ever-changing contemporary global economy. Successful marketers project consumer needs, translate those needs into products and services, and sell their products for a profit. This CSU program provides the avenue for students to develop the knowledge, analytical skills, and creativity needed to excel in this exciting field. | |||||||||||||||
| Bachelor of Science in Business Marketing Specialization | Marketing | B | Liberty University | ▤ | |||||||||||
| Description | |||||||||||||||
| The school of business and government educates students, within a Christian context, in the professional competencies needed for them to serve as the business and government leaders of tomorrow. The B.S. in Business offered through Liberty University’s External Degree program offers concentrations in : Accounting, Management, Finance & marketing Our faculty have years of combined experience in the field of business - many have worked in Fortune 500 companies, others have been business owners themselves. They take pride in their accomplishments and draw from their experiences in the business world to illustrate principles in the classroom. Our program offers challenging classes designed with innovative approaches and projects in order to prepare you for the demands and complexities of modern business. | |||||||||||||||
| Bachelor of Science in Business with a Major in Marketing | Marketing | B | University of Phoenix | ▤ | |||||||||||
| Description | |||||||||||||||
| The goal of the Marketing major is to equip you with the necessary skills to successfully manage the marketing functions of an organization. This includes the development of creative, analytical, and leadership abilities. A variety of subjects will be explored: buyer behavior, sales management, advertising, marketing research, and international marketing. You will learn how to identify customer needs, how to communicate information about products and services to current and potential customers, the best ways to market your products and services, and how to price them. You will also study the growing demands of the international arena, how to take advantage of them, and how to address different cultural issues. Your courses will explore the preparation, implementation, and evaluation of budgets, along with the application of research information to marketing plans. This program requires 51 upper-division credit hours. | |||||||||||||||
| Bachelor of Science in Marketing | Marketing | B | Regis University | ▤ | |||||||||||
| Description | |||||||||||||||
| The Bachelor of Science in Marketing degree examines the foundations and functions of effective marketing and the marketing management process. This comprehensive program curriculum includes general education, business and marketing courses and emphasizes a strategic managerial approach to integrated marketing. As a graduate of this program you will be prepared to assume a broad range of responsibilities that can lead to careers in brand management, business development, direct marketing and more. | |||||||||||||||
| Bachelor of Science in Professional Studies - Marketing Management | Marketing | B | Champlain College | ▤ | |||||||||||
| Description | |||||||||||||||
| If you have not yet decided on a major, or can’t decide between a couple of different areas, Champlain’s Undeclared/Liberal Studies option is the perfect choice. Like traditional liberal arts programs, this program features a core curriculum strong in the humanities and social sciences. But that’s where the similarity ends. | |||||||||||||||
| BS Marketing Management | Marketing | B | Western Governors University | ▤ | |||||||||||
| Description | |||||||||||||||
| The BS in Marketing Management is an ideal degree program for any individual seeking a career that emphasizes marketing, sales, publicity, and promotion. Are you a sales professional or perhaps an entrepreneur who lacks a much-needed bachelor’s degree? Have you come up through the ranks in retail, real estate, or some other industry and now want a degree to advance your career? WGU’s Marketing Management degree offers an outstanding education that will give you a wide range of marketing expertise in strategic marketing, product management, promotion, pricing, distribution, sales, and other essential marketing areas. | |||||||||||||||
| Business Administration in Sales and Marketing | Marketing | B | DeVry University Online | ▤ | |||||||||||
| Description | |||||||||||||||
| Advanced computer technology is driving employers to look for professionals who know how to apply technology to business strategy, management and decision making. DeVry’s Business Administration program provides students with the business principles and technical skills as well as the general education they need to succeed. | |||||||||||||||
| Marketing | Marketing | B | University of Maryland, University College | ▤ | |||||||||||
| Description | |||||||||||||||
| The marketing major develops well-rounded individuals with the skills required of today’s marketing professionals and the business acumen to function in the global business environment. The curriculum provides a balanced course of study that exposes students to a common body of knowledge and leads them to understand marketing processes and situations, think independently, communicate effectively, and appreciate their own and other cultures. Marketing graduates should be well positioned to achieve increasingly higher levels of marketing management in corporations, marketing agencies, or entrepreneurial endeavors. | |||||||||||||||
| Marketing and Sales | Marketing | B | Capella University | ▤ | |||||||||||
| Description | |||||||||||||||
| The Marketing and Sales specialization introduces you to the strategies, skills and self-management required to succeed as a professional in sales or marketing. You will work on practical cases and acquire research, communication and project management skills pertinent to marketing and selling in today's economy. Teamwork, relationship building, business writing and customer-oriented thinking are important skills you will develop in the collaborative online environment. | |||||||||||||||
| Marketing Management | Marketing | B | Bellevue University | ▤ | |||||||||||
| Description | |||||||||||||||
| Once the program has been completed, the Bellevue University graduate possesses the necessary marketing skills and tools to succeed in virtually any corporate setting. Since the classes and projects foster development in individual and team environments, the graduate has the advantage of being able to work in diversified settings throughout the marketing field. The knowledge gained from the program provides a foundation of marketing skill sets that can be expanded and refined in product development, research, distribution, advertising, or any number of other fields within the industry. | |||||||||||||||
| Master of Business Administration/Marketing | Marketing | B | University of Phoenix | ▤ | |||||||||||
| Description | |||||||||||||||
| The MBA/MKT was created in response to the important role played by marketing managers in any organization, particularly as organizations diversify to capitalize upon Internet opportunities to expand their markets. Although this business approach appears to be a natural evolution, the role, function, and responsibility of the marketing professional calls for specialized educational preparation. The knowledge, skills, and abilities needed by today's marketing professional require specific expertise not customary in the outcomes of a standard MBA program. Students in the MBA/MKT program will complete five specialized courses in e-Marketing Theory and Application, Consumer Behavior, Marketing Research, Marketing Strategy, and the Marketing Capstone Course, with all course content facilitating the evolution of the marketing professional to match the requirements of today's business environment. | |||||||||||||||
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| A - Associate Degree B - Bachelor Degree M - Master Degree D - Doctorate Degree C - Certificate |
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