Course Information |
| Section Id | : MKT 305 | |||
| Name | : Integrated Marketing Communications | |||
| Program | : Marketing | |||
| Program Detail | : Enables you to prepare, present and manage an integrated marketing communications plan using a blend of advertising, personal selling, sales promotion, public relations, direct marketing, Internet techniques and related marketing tools. Through case studies and practical exercises, you will learn how to reach appropriate market targets in the most cost-efficient and measurable way. Prerequisite: MKT 100 or MKT 300 or MKT 350. | |||
| Prerequisite | : | |||
| Course Level | : Online Undergraduate Courses | |||
| Course URL | : http://www.ggu.e...eSectionId=10678 | |||
| Additional Information | ||||
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| College and University Contacts and Details |
| Name | : Golden Gate University | ||
| Online Distance Education Page | : http://cyber...pus.ggu.edu/ | ||
| College/University Main Page | : http://www.ggu.edu/ | ||
| Street Address | : 536 Mission St. | ||
| City | : San Francisco | State | : California |
| Zip | : 94105-2968 | Country | : United States of America |
| : info@ggu.edu | |||
| Phone | : 800-448-4968 | Fax | : 415-442-7807 |
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| Short Profile |
| Golden Gate University was founded as the night school arm of the San Francisco YMCA in 1853. It is located in downtown San Francisco, California at 536 Mission St, with satellite locations around the San Francisco Bay Area, in Los Angeles, California and Seattle, Washington. GGU is the fifth largest private university in California. | |||
| Click here to find out more about Golden Gate University. | |||
| The description is originally published on Wikipedia; it is available under the terms of the GNU Free Document License. | |||
| Additional Information | |||
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