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Course Information |
| Section Id | : DM682 | |||
| Name | : Public Relations and Strategic Marketing | |||
| Program | : Marketing | |||
| Program Detail | : This course examines the differences between public relations and marketing and their needed interrelationships in support of organizational goals. Combining both art and science, this course uses recent examples from some of the world's best-known companies to reinforce the emerging theory that well-planned, integrated communications lead to organizational success. | |||
| Prerequisite | : | |||
| Course Level | : Online Graduate Courses | |||
| Course URL | : http://www.apus....gcourse.asp?q=DM | |||
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| College and University Contacts and Details |
| Name | : American Public University | ||
| Online Distance Education Page | : http://www.apus.edu | ||
| College/University Main Page | : http://www.apus.edu | ||
| Street Address | : 322 West Washington Street | ||
| City | : Charles Town | State | : West Virginia |
| Zip | : 25414 | Country | : United States of America |
| : info@apus.edu | |||
| Phone | : 877-468-6268 | Fax | : 304-724-6863 |
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| Additional Information | |||
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| - List online degree programs offered at this institution | |||
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