Course Information |
| Section Id | : MKT101 | |||
| Name | : Introduction to Marketing | |||
| Program | : Marketing | |||
| Program Detail | : Prerequisite: None This is a survey course that covers the evolution of marketing, the variables that enter into marketing management decision-making, and the impact of both controllable and uncontrollable factors in the environment. Emphasis is placed on the marketing mix: product, price, promotion, and distribution. | |||
| Prerequisite | : | |||
| Course Level | : Online Undergraduate Courses | |||
| Course URL | : http://peirceonl...D=130694-1104273 | |||
| Additional Information | ||||
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| College and University Contacts and Details |
| Name | : Peirce College | ||
| Online Distance Education Page | : http://www.p...e/online.asp | ||
| College/University Main Page | : http://www.peirce.edu | ||
| Street Address | : 1420 Pine Street | ||
| City | : Philadelphia | State | : Pennsylvania |
| Zip | : 19102 | Country | : United States of America |
| : online@peirce.edu | |||
| Phone | : 215-545-6400 | Fax | : 215-546-5996 |
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| Short Profile |
| Additional Information | |||
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