Course Information |
| Section Id | : MGT406 | |||
| Name | : Bachelor of Science Marketing Capstone Project | |||
| Program | : Marketing | |||
| Program Detail | : Bachelor of Science Management Capstone Project A grade of ?C? or better is required for this course. Prerequisites: MGT 402, 403, 404, 405 The management capstone project integrates and synthesizes knowledge gained from a variety of courses completed within this concentration. The project will require the application of knowledge gained from the successful completion of the following courses: Business Statistics, Marketing, Human Resources, Organizational Dynamics, Ethics, Leadership, and Strategic and Operations Management. The management capstone project encompasses the identification of a small business and preparing a final paper the includes these components: 1. Feasibility Study 2. Business Plan 3. Organizational Structure, 4. Financing 5. Marketing Analysis 6. Business Strategy. | |||
| Prerequisite | : | |||
| Course Level | : Online Undergraduate Courses | |||
| Course URL | : http://peirceonl...D=130694-1104268 | |||
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| College and University Contacts and Details |
| Name | : Peirce College | ||
| Online Distance Education Page | : http://www.p...e/online.asp | ||
| College/University Main Page | : http://www.peirce.edu | ||
| Street Address | : 1420 Pine Street | ||
| City | : Philadelphia | State | : Pennsylvania |
| Zip | : 19102 | Country | : United States of America |
| : online@peirce.edu | |||
| Phone | : 215-545-6400 | Fax | : 215-546-5996 |
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| Short Profile |
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